093: Amplify Your Platform By Business Automation and Making the Right Connection with Steve Gordon

[et_pb_section fb_built=”1″ _builder_version=”3.22.3″][et_pb_row module_class=” et_pb_row_fullwidth” _builder_version=”3.25″ width=”89%” width_tablet=”80%” width_phone=”” width_last_edited=”on|desktop” max_width=”89%” max_width_tablet=”80%” max_width_phone=”” max_width_last_edited=”on|desktop” custom_margin=”|auto||21px||” make_fullwidth=”on”][et_pb_column type=”4_4″ _builder_version=”3.25″ custom_padding=”|||” custom_padding__hover=”|||”][et_pb_audio audio=”http://traffic.libsyn.com/jayrooke/Steve_Gordon.mp3″ title=”KPKG 093: Amplify Your Platform By Business Automation and Making the Right Connection with Steve Gordon” artist_name=”Jay Rooke” album_name=”Know Pain, Know Gain” image_url=”http://jayrooke.com/wp-content/uploads/2018/12/01-KPKG.jpg” _builder_version=”4.0.7″ title_font=”Montserrat|600|||||||” title_text_align=”center” title_text_color=”#000000″ title_font_size=”20px” caption_font=”||||||||” caption_text_color=”#000000″ background_image=”http://jayrooke.com/wp-content/uploads/2018/05/KPKG-Header-Background-1947×987.png” hover_enabled=”0″ title_font_size_tablet=”” title_font_size_phone=”” title_font_size_last_edited=”on|desktop”][/et_pb_audio][et_pb_button button_url=”http://traffic.libsyn.com/jayrooke/Steve_Gordon.mp3″ url_new_window=”on” button_text=”Click Here to Download..” button_alignment=”right” _builder_version=”4.0.7″ custom_button=”on” button_text_color=”#ffffff” button_bg_color=”#000000″ button_border_width=”0px” button_font=”Montserrat|700|||||||” button_icon=”%%3%%” button_icon_color=”#ffffff” custom_margin=”-50px|-50px||” custom_margin_tablet=”|-25px||” custom_margin_phone=”” custom_margin_last_edited=”on|desktop” animation_style=”slide” animation_direction=”left” animation_duration=”3000ms” hover_enabled=”0″ box_shadow_style=”preset3″][/et_pb_button][et_pb_image src=”http://jayrooke.wpengine.com/wp-content/uploads/2020/01/KPKG-093_-Steve-Gordon-WEBSITE-300×169.png” align=”center” _builder_version=”4.0.7″ hover_enabled=”0″][/et_pb_image][et_pb_divider color=”#e09900″ divider_style=”outset” divider_position=”bottom” divider_weight=”3″ _builder_version=”3.23.4″ height=”0px”][/et_pb_divider][et_pb_post_title meta=”off” featured_image=”off” _builder_version=”3.17.6″ title_font=”|700|||||||” text_orientation=”center” title_text_shadow_style=”preset2″ text_shadow_style=”preset1″ border_style=”solid”][/et_pb_post_title][et_pb_text admin_label=”DESCRIPTION + RESOURCES” _builder_version=”4.0.7″ text_font=”||||||||” custom_padding=”||50px|3px||” hover_enabled=”0″]

“A really great referral system is… all that a business will ever need if they execute it.” -Steve Gordon

In this episode, Jay interviews author, podcast host and founder of The Unstoppable CEO, Steve Gordon.  Steve has made the transition from becoming a CEO of an engineering firm (at age 25!), to launching his current brand, where he helps service-based entrepreneurs increase their visibility and authority so they can increase sales.  Jay and Steve discuss: how to break revenue plateaus, mastering minimalism before you expand, referral strategies (Steve’s written a book on the topic!), patience in running one’s business, ROI on investing in advisory services, podcasting as a growth medium, and so much more…


Episode Highlights:

02:03 Building Marketing Systems
07:00 Business Symptoms
14:45 The Attention Ladder
23:03 Unstoppable CEO
31:15 ROI in Taking Advantage of Advisory Services 
41:40 Podcasting As A Growth Medium 
46:13 Balance Your Role As Podcast Host And Guest
50:17 Get Free and Helpful Resources

 

 

Resources:

Book

Unstoppable Referrals: 10x Referrals Half the Effort by Steve Gordon 

Steve’s Gift

[/et_pb_text][et_pb_video src=”https://youtu.be/_YF7LVJ1K4A” _builder_version=”4.0.7″ hover_enabled=”0″][/et_pb_video][et_pb_text _builder_version=”3.27.4″ text_font=”|||on|||||” min_height=”1px” custom_padding=”61px|||||”]

This week’s episode was sponsored by:

[/et_pb_text][et_pb_image src=”http://jayrooke.com/wp-content/uploads/2019/05/KPKG-SPONSOR.png” url=”http://jayrooke.com/author” url_new_window=”on” align=”center” _builder_version=”4.0.7″][/et_pb_image][et_pb_text _builder_version=”3.27.4″]

(CLICK PHOTO TO ACCESS LINK)

[/et_pb_text][et_pb_image src=”http://jayrooke.com/wp-content/uploads/2020/01/makemoremarbles-bemore-domore-havemore.png” url=”http://jayrooke.com/planning” url_new_window=”on” align=”center” _builder_version=”4.0.7″ border_radii=”on|5px|5px|5px|5px” border_width_all=”5px” global_module=”5135″][/et_pb_image][et_pb_text _builder_version=”3.27.4″]

(CLICK PHOTO TO ACCESS LINK)

[/et_pb_text][et_pb_image src=”http://jayrooke.com/wp-content/uploads/2019/06/Entrepreneurs-TV-Networksmall.png” url=”http://jayrooke.com/GetOnTV” url_new_window=”on” align=”center” _builder_version=”4.0.6″][/et_pb_image][et_pb_text _builder_version=”3.27.4″]

(CLICK PHOTO TO ACCESS LINK)

[/et_pb_text][et_pb_divider color=”#e09900″ divider_weight=”3px” _builder_version=”3.23.4″ height=”0px”][/et_pb_divider][et_pb_divider show_divider=”off” _builder_version=”3.23.4″ height=”0px”][/et_pb_divider][et_pb_divider show_divider=”off” _builder_version=”3.23.4″ height=”0px”][/et_pb_divider][et_pb_code admin_label=”Social Sharing”][social_warfare][/et_pb_code][et_pb_code _builder_version=”4.0.7″ background_image=”http://jayrooke.com/wp-content/uploads/2018/05/KPKG-Header-Background-1947×987.png” parallax=”on” hover_enabled=”0″] Click To Tweet[/et_pb_code][et_pb_divider show_divider=”off” _builder_version=”3.23.4″ height=”0px” custom_margin=”41px|||||”][/et_pb_divider][et_pb_text admin_label=”CONNECT WITH” _builder_version=”4.0.7″ custom_margin=”||50px|||” hover_enabled=”0″]

 

Connect with Steve
Website
Facebook 
YouTube
LinkedIn
Podcast

[/et_pb_text][et_pb_text admin_label=”CONNECT WITH” _builder_version=”4.0.7″ hover_enabled=”0″]

Inspirational Quotes:

05:28 “It’s the sales and the marketing that is oftentimes more important than the subject matter expertise because otherwise, you’re dying as sort of the best-known secret in your town.” -Jay Rooke

09:08 “We live in a time where there are more options for marketing your business than there have ever been in history. And your job now is to sort through all of that noise and figure out what’s going to work for you.” -Steve Gordon

13:46 “The difference between success and failure is, ‘Are you going to dabble in it?’ or ‘Are you going to master it?’ ” -Steve Gordon

16:22 “A really great referral system is often all that a business will ever need if they execute it.” -Steve Gordon

26:57 “There is no way to go through those growth years without having setbacks.” -Jay Rooke 

32:37 “Anything worthwhile costs money.” -Steve Gordon 

32:48 “If you’re unwilling to make that investment in yourself, and you’re going to turn around and ask your clients to make the investment in you, they’re going to have a hard time believing you.” -Steve Gordon 

[/et_pb_text][/et_pb_column][/et_pb_row][/et_pb_section]

Leave a Comment

Your email address will not be published. Required fields are marked *

Scroll to Top