Founded by Sarah Murray, Trialcraft endeavors to help their clients craft persuasive cases in the pretrial, in-trial, and up to post trial services. Sarah has spent over 20 years helping clients craft winning strategies and develop the best practices for litigation cases. Although her business was complicated from the get go, Sarah’s experience in academia and corporate gave her wisdom to transition successfully and keep growing.
The entrepreneur’s journey is already complicated as it is. Imagine having to face it alone with growing responsibilities and keeping up with the fast pace business world. This is why many business owners get swamped at some point. This week, Sarah and I will talk about one of the rarely discussed problems in the industry– TOO MUCH BUSINESS.
Sarah shares her struggles in building her business and making sure it continues to grow and the people working for her are paid accordingly. In this episode, we talked about managing stressful periods, finding the right people to work with, recreating and taking care of yourself, knowing your numbers, and planning for a successor.
“Start early. It’s easier to get your mind around the numbers when you’re smaller and when the numbers are easier. And then when you grow, you already have a foundation of understanding the numbers. Knowing the numbers is not contrary to running a business that has good values. It’s actually an essential support to it.” -Sarah Murray
Episode Highlights:
01:45 The Essence of Entrepreneurship
10:03 Building Confidence as an Entrepreneur
16:09 Too Much Business
21:43 Take Care of Yourself Better
27:32 Failure Not Failure
30:45 Master the Numbers
37:46 Succession Planning
Resources:
Gonzo Parenting: Finding Comedy in the Chaos with Jay Rooke
Gonzo Parenting Facebook Group
Is your business getting exhaustingly complicated? Learn how to manage having too much business. Join @JayRooke and @trialcrafter1 as they discuss how to craft your entrepreneurial journey, navigate stressful periods, and take care of yourself… Click To Tweet
Connect with Sarah:
Sarah Murray is an anthropologist, writer, teacher, and performance coach who has been working as a trial consultant since 1999. She founded Trialcraft in 2012 to serve her clients in new ways and oversees a team of 10 consultants and research assistants who provide litigation research. She assists clients in pre-trial, trial, and post-trial work; and coaches trial attorneys to reach the highest levels of trial performance.
Sarah now focuses primarily on high-stakes, complex cases often featuring emotionally charged situations or parties who face high levels of bias. These include criminal and civil antitrust; sex crimes and murder cases; patent and intellectual property; contract and complex commercial cases; insurance coverage disputes; employment defense; class actions; medical malpractice defense; and asbestos defense.
Inspirational Quotes:
03:41 “For me, being an entrepreneur is about taking control of my life, and creating opportunities for other people to live within the values that are important for me and to create a place in the world for those values to grow.” -Sarah Murray
14:38 “In any relationship that you have, people appreciate being appreciated. And they also appreciate knowing that you’re still eager.” -Sarah Murray
26:17 “Time is not a fungible substance and what you’re selling is your time. If you can’t grow through hiring other people, then you have to grow through creating services and training that you can sell to amplify your presence.” -Sarah Murray
34:23 “Everybody should be paid well, relative to what you’re earning as a company and relative to what they’re doing.” -Sarah Murray
34:42 “Start early. It’s easier to get your mind around the numbers when you’re smaller and when the numbers are easier. And then when you grow, you already have a foundation of understanding the numbers.” -Sarah Murray
35:35 “Knowing the numbers is not contrary to running a business that has good values. It’s actually an essential support to it.” -Sarah Murray
40:27 “Being involved in a lawsuit is more than a work issue. It represents a spiritual crisis in their life.” -Sarah Murray